For estate agentsA property portal buyers and tenants use first — with free listing access for agents.
Property20Free is being brought back into line as a real property search portal first. The agent advantage sits behind that: more searchable stock, fair exposure, R0 listing fees and verified enquiry flows.
Agent valuePortal-first search UXR0 listing feesAgency profilesCleaner enquiries
Why this works betterThe public portal must win the property search first.
Agents do not need another dashboard that nobody visits. They need a public property portal that feels familiar to buyers and tenants, has searchable listings, and then gives agents a fairer way to publish stock without expensive packages.
Search-first audienceBuyers and tenants land on listings, filters, suburb search and enquiry CTAs before seeing agent messaging.
Fair exposureListings should not disappear behind pay-to-be-seen boosts before the platform has earned trust.
Verified enquiriesThe roadmap focuses on cleaner contact details, spam reduction and routing leads to the right office.
1Public listings
Load rentals, sales and commercial stock into a consumer-facing search experience.
2Agency profile
Build a visible agency presence for branch contact details, suburbs and active listings.
3Enquiry quality
Introduce verified enquiry handling so agents spend less time on fake or incomplete leads.
4Performance tools
Once the portal is useful, add dashboard metrics, imports and routing controls.
Why this matters: A healthy property market should not depend on one dominant advertising gatekeeper. Property20Free gives agencies a second channel with R0 listing fees, open exposure and cleaner enquiry routing.